Communicating about equity is virtually unlike any other strategic communications enterprise. It must consider the various counter narratives (e.g., equality, undeservingness, merit) that shape the public conversation as well as the social and cognitive drivers of how we make meaning of race, class, gender, justice and fairness. This session will provide information on how the public conversation on equity is currently being shaped and understood by key publics; the latest findings on effectively framing equity in policy contexts; and effective strategies, including narrative development and messaging, for successfully communicating about equity to a diverse range of audiences. Click here to register
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