The new “Don’t Sell Us Short” toolkit supports reducing unhealthy marketing in schools.
Featured OPCE Authored Resources
Reframing the Obesity Conversation
How obesity is described, or framed, can affect whether a solution has popular or decision-maker support. Learn more about reframing the conversation.
All CHSC Related Resources
Included in the collection are informational materials and tools. To search by title, use the main search box located at the top of this page.
Health, Behavioral Design, and the Built Environment
This white paper discusses the use of behavioral design strategies and approaches to foster healthy eating and active living among children and their families.
Resources to Reduce Sugary Drink Consumption Among Latino Kids
Salud America! has released new materials on sugary drink consumption and Latino kids, including a research review, issue brief, and infographics. These new resources, available in English and Spanish, add to Salud America!’s library of existing materials on topics such as healthier schools, active spaces, healthy weight, and health equity.
Center for Healthy Food Access
The Food Trust, supported by the Robert Wood Johnson Foundation, recently announced the Center for Healthy Food Access launch. Its goals are to promote access to nutrition and affordable food for children nationwide, while catalyzing new ideas and sustaining recent progress around food access. Some initiative efforts include strengthening SNAP and WIC, improving school food and water quality, developing healthy food access venues in underserved areas, and working with businesses on healthy food marketing.
School Food and Beverage Marketing Beverage Marketing Assessment Tool
This tool assesses food and beverage advertising in schools. The results of this assessment will be useful to health professionals and educators who are concerned about children’s health and the types of food messages they are exposed to in schools.
Food Marketing in Schools
This website provides an overview of food marketing in schools and includes fact sheets, model policies and reports.
Healthy Fundraising: Promoting a Healthy School Environment
This document provides an overview of the benefit of healthy fundraising, the consequence of unhealthy fundraising, and healthy fundraising alternatives
Marketing Matters
The complete report equips jurisdictions with the data and tools necessary to combat the marketing of unhealthy foods and beverages to young children. It provides a detailed legal analysis of the options available, and discusses strategies communities can use to reduce unhealthy marketing. A policy poster is also available.
Sweet Deals: School Fundraising can be Healthy and Profitable
“This report outlines examples of unhealthy fundraisers commonly used by schools,
healthy fundraising alternatives, and the relative profitability and practicality of various fundraisers.”
Guidelines for Responsible Food Marketing to Children
These Guidelines for Responsible Food Marketing to Children are for food manufacturers, restaurants, supermarkets, television and radio stations, movie studios, magazines, public relations and advertising agencies, schools, toy and video game manufacturers, organizers of sporting or children’s events, and others who manufacture, sell, market, advertise, or otherwise promote food to children. The Guidelines provide criteria for marketing food to children in a manner that does not undermine children’s diets or harm their health. The Guidelines may be helpful to parents, school officials, legislators, community and health organizations, and others who are seeking to improve children’s diets
School Health Index (SHI): Self-Assessment and Planning Guide
The School Health Index (SHI): Self-Assessment & Planning Guide 2014 is an online self-assessment and planning tool that schools can use to improve their health and safety policies and programs.
Access the PDF for Middle and High schools here: http://www.cdc.gov/healthyschools/shi/pdf/middle-high-total-2014.pdf
Model Wellness Policy Language
This word document provides a template for creating a “Basic” wellness policy that can be adapted to meet your district’s wellness priorities. This template meets the minimum Federal standards for local school wellness policy implementation under the Healthy, Hunger-Free Kids Act of 2010, the Alliance for a Healthier Generation Healthy Schools Program “Bronze”-level recognition criteria, and minimum best practice standards accepted in the education and public health fields. Where appropriate, the template includes optional policy language school districts can use to establish a stronger policy that meets the Healthy Schools Program “Silver” or “Gold” levels. School districts should choose policy language that meets their current needs and also supports growth over time.
Food and Beverage Marketing at School
This guide provides tips and strategies to take action in improving school marketing and advertising practices.